The use of cosmetics is now an integral part of our civilization and our “image” of ourselves, our physical appearance, has acquired an almost absolute value in our communications with the world around us.

 

The words of the legal description of the term ‘cosmetic’ are actually becoming a reality: “substances and compounds, as distinct from medicines, designed for the external surfaces of human body…to modify its appearance..”.

So appearance is becoming increasingly more important than our true and innermost being, and our inner values are being swapped or exchanged for the cult of outward appearance, determined by mass-media and advertising which are more interested in business and profit than in people’s health. Continue reading →